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April 2008
THE BUZZ METER (pg 3)
EDITORIAL New milennium, new world, new industry (pg 6)
THE ISSUES Slow boat to China (pg 12)
THE NUMBERS Fighting video with video (pg 18)
D.C. FILE Turf tussle (pg 25)
THOUGHT LEADER The fourth coming (pg 27)
CATEGORY PROFILE Flipping for burgers (pg 36)
COMPANY PROFILE Authority figure (pg 43)
THE MESSAGE Dollar wars (pg 51)
IN THE AISLES Fresh approach (pg 55)
TO MARKET Miracle un-cure (pg 61)
TO MARKET: MEATINGTASTE Uncured liabilities (pg 62)
TECH CONNECTION Connect the lots (pg 65)
THE VIEW Into the breach (pg 84)
