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February 2010

THE BUZZ METER (pg 3)

EDITORIAL You're not in the meat business (pg 6)

THE ISSUES Fixed points (pg 10)

TO MARKET Weight Watchers' Grilled Flatbread Sandwiches (pg 17)

THE NUMBERS Early action (pg 20)

THOUGHT LEADER Quality control (pg 28)

CATEGORY PROFILE Sausage (pg 36)

COMPANY PROFILE Betwixt and between (pg 42)

THE MESSAGE Paper trail (pg 49)

IN THE AISLES Check, please (pg 53)

TECH CONNECTION Testing patience (pg 61)

THE VIEW An endangered species (pg 84)

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